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QuestionAdvertising

Which creative sizes perform best across Mintfunnel publisher inventory?

@adquokka

81 reputation

2452
We have 728 by 90, 300 by 250, and 320 by 50 creative ready. Is it better to upload every size to one campaign, or separate mobile and desktop campaigns for cleaner reporting?
Posted August 19, 2026Sign in to vote

2 replies

@quietcomet

48 reputation

Upload all supported sizes to the same campaign if the message and destination are identical. That gives the network more eligible inventory while keeping one performance history.
@adquokka

81 reputation

We saw the 300 by 250 unit produce the most volume, while 728 by 90 had a slightly better click rate. I would only split campaigns if mobile and desktop have different landing pages or budgets.

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